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Filling the Fast Lane: Griffin Fast Lube x Shire Marketing Case Study

Filling the Fast Lane: Griffin Fast Lube x Shire Marketing Case Study

by The Cinch Team | May 13, 2026 | Case Study

How Griffin Fast Lube Went from a 3% Open Rate to a Jiffy Lube Marketing Excellence Award: Powered by Shire Marketing and Cinch.   Meet the Players Griffin Fast Lube is one of the largest Jiffy Lube franchisee groups in the country, operating 65 locations...
Amplifying Retention: How SMS Added $368K in Incremental Revenue in 30 Days

Amplifying Retention: How SMS Added $368K in Incremental Revenue in 30 Days

by The Cinch Team | Feb 18, 2026 | Case Study

Stonebriar Auto Services, LLC, a major Jiffy Lube franchisee, successfully expanded its customer retention strategy in December 2025. By integrating SMS reminders alongside established email campaigns, the company achieved immediate, measurable financial growth.  A...
How New Tire Safety Standards Can Protect Your Customers 

How New Tire Safety Standards Can Protect Your Customers 

by The Cinch Team | Feb 10, 2026 | News

As an auto repair shop owner, your customers trust you with their safety. You ensure their brakes are sound, their engines are reliable, and their vehicles are ready for the road. But what about their tires? Often, the small details make the biggest difference. The...
Driving Predictable Growth in Automotive Services: A Cross-Industry Analysis 

Driving Predictable Growth in Automotive Services: A Cross-Industry Analysis 

by The Cinch Team | Jan 19, 2026 | Case Study

For operators in the automotive services industry—from quick lube and tire centers to full-service repair shops—the primary challenge is not attracting customers, but ensuring they return. Infrequent visits, intense competition, and fragile customer loyalty create a...
Merrick Marketing: 100% Client Retention and Record-Breaking Sales 

Merrick Marketing: 100% Client Retention and Record-Breaking Sales 

by The Cinch Team | Sep 9, 2025 | Case Study

Merrick Marketing, a Chicago-based full-service marketing agency, has built its reputation on a personalized, white-glove approach that helps independent tire dealers and auto repair shops compete with corporate giants. But as founder Melissa Underwager explains,...
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